The ins and outs of retrofitting
Quote Devil article series

Quote Devil article series
— Role
Research, copy development, SEO
— Brand
Quote Devil
— Sector
Home Insurance
— When
Feb-Mar 25
— Outcomes
Boosted page visits and site authority
To increase brand visibility for Irish insurance broker Quote Devil, I wrote a five-part article series on home retrofitting (making homes more energy-efficient and eco-friendly). Since these upgrades can affect home insurance, it was a natural fit for their audience.
The series covered everything from spotting retrofit needs to solar panels, heat pumps, insulation and more. I worked closely with Quote Devil’s digital team, bringing in insights from “One Stop Shop” retrofit firms across Ireland.
The campaign drove more traffic to their home insurance page and helped build site authority.
See article samples below or go to web page.